Gilbert Ford Jewellers
Crafting timeless elegance and bespoke designs for generations
Visit Our Store
Our Story
Welcome to the Gilbert Ford Jewellery Family
For decades, Gilbert Ford Jewellers has been synonymous with exceptional craftsmanship, personalized service, and timeless elegance. Our journey began with a commitment to creating jewelry that tells your unique story, and that dedication continues to guide us today.
We're proud to have earned the trust of families across generations. Many of our customers are now second-generation patrons, a testament to the lasting relationships we've built through quality, integrity, and genuine care for every client who walks through our doors.
Our Team Leader: Rudi Campbell
The jewellery trade saw the arrival of Rudi Campbell in the late 70's when he joined a company called Transvaal Tiger's Eye, sourcing and locating coloured gemstones. His passion for the craft was evident from the start.
Rudi joined Gilbert Ford Jewellers in 1983 as a sales assistant, planting the seed for what was to become a long and illustrious career in the trade. The two owners at the time, Roger Francis and Gerald Fearnside, noticed a passion in the young man and swiftly took him under wing.
Today, Rudi leads our team with the same enthusiasm and dedication that marked his early years. He has established a reputation for nurturing the values that our loyal customer base subscribes to, ensuring every piece we create meets the highest standards of excellence.
A Legacy of Excellence
1
Late 1970s
Rudi Campbell enters the jewellery trade, sourcing coloured gemstones
2
1983
Rudi joins Gilbert Ford Jewellers as a sales assistant
3
Growth Years
Mentored by founders Roger Francis and Gerald Fearnside
4
Present Day
Rudi leads the team, serving second-generation customers
Our Core Values
Craftsmanship
Every piece is meticulously crafted with attention to detail and precision
Trust
Building lasting relationships through honesty and integrity
Heritage
Honoring traditions while embracing innovation
Excellence
Committed to the highest standards in every creation
Handmade Custom Designs
Your Vision, Our Expertise
We're home to handmade custom designs that reflect your personal style and story. Our skilled artisans work closely with you to transform your ideas into stunning reality.
From engagement rings to family heirlooms, each custom piece is crafted with care, precision, and a deep understanding of what makes jewelry truly meaningful.
Our Signature Collections
Explore our curated collections featuring timeless classics and contemporary designs. Each piece represents our commitment to quality and artistry.
The Art of Gemstone Selection
Diamonds
Ethically sourced diamonds with exceptional clarity and brilliance, certified for quality and authenticity
Colored Gemstones
Rare and beautiful stones sourced from around the world, each with unique character and color
Precious Metals
Premium gold, platinum, and silver crafted to perfection for lasting beauty
Engagement Rings
Begin Your Forever
Your engagement ring should be as unique as your love story. Our expert team guides you through every step of creating the perfect symbol of your commitment.
01
Consultation
Share your vision and preferences with our experts
02
Design
Collaborate on a custom design that captures your style
03
Selection
Choose from our curated collection of premium stones
04
Creation
Watch your dream ring come to life through expert craftsmanship
Wedding Bands
Symbols of Unity
Wedding bands represent the eternal bond between partners. We offer a stunning selection of classic and contemporary designs, or work with you to create custom bands that perfectly complement your engagement ring.
  • Classic gold and platinum bands
  • Diamond-studded eternity rings
  • Contemporary mixed-metal designs
  • Personalized engraving services
Fine Necklaces
From delicate chains to statement pieces, our necklace collection offers something for every occasion. Each piece is designed to enhance your natural beauty and complement your personal style.
Pendant Necklaces
Elegant pendants featuring diamonds, gemstones, and precious metals
Statement Pieces
Bold designs that make an unforgettable impression
Classic Chains
Timeless designs in various lengths and styles
Exquisite Earrings
Frame Your Face
Earrings have the power to transform any look. Our collection ranges from everyday studs to glamorous chandelier designs, each crafted with meticulous attention to detail.
Whether you prefer classic elegance or modern sophistication, our earring selection offers pieces that will become treasured favorites in your jewelry collection.
Bracelets & Bangles
Tennis Bracelets
Classic diamond tennis bracelets that sparkle with every movement
Bangles
Sleek and sophisticated bangles in precious metals
Charm Bracelets
Personalized pieces that tell your unique story
Men's Jewelry
Refined Masculinity
Our men's collection features sophisticated pieces designed for the modern gentleman. From wedding bands to cufflinks, each item combines timeless style with contemporary craftsmanship.
  • Wedding bands and signet rings
  • Luxury cufflinks and tie accessories
  • Statement watches
  • Custom-designed pieces
The Custom Design Process
Inspiration
Share your ideas, preferences, and vision with our design team
Sketch
Our designers create detailed sketches and 3D renderings
Crafting
Master artisans bring your design to life with precision
Delivery
Receive your one-of-a-kind masterpiece
Ethical Sourcing Commitment
Responsible Luxury
We believe that beautiful jewelry should never come at the cost of human rights or environmental degradation. Our commitment to ethical sourcing ensures that every stone and metal we use meets the highest standards of responsibility.
Conflict-Free Diamonds
All diamonds are certified conflict-free and traceable to their source
Sustainable Practices
We partner with suppliers who prioritize environmental stewardship
Fair Trade
Supporting communities through fair wages and ethical working conditions
Jewelry Care & Maintenance
Preserving Your Investment
Proper care ensures your jewelry maintains its beauty for generations. We provide comprehensive guidance on cleaning, storage, and maintenance for all your precious pieces.
Our complimentary cleaning and inspection services help keep your jewelry looking as brilliant as the day you received it.
Care Tips for Your Jewelry
1
Regular Cleaning
Gently clean your jewelry with mild soap and warm water, using a soft brush for intricate details
2
Proper Storage
Store pieces separately in soft pouches to prevent scratching and tangling
3
Professional Inspection
Visit us annually for professional cleaning and prong inspection
4
Safe Wearing
Remove jewelry during physical activities, cleaning, or swimming
Repair & Restoration Services
Our expert craftsmen can restore even the most damaged pieces to their former glory. From simple repairs to complete restorations, we treat every item with the care it deserves.
01
Assessment
Detailed evaluation of damage and restoration needs
02
Quote
Transparent pricing and timeline for your approval
03
Restoration
Expert repair using traditional and modern techniques
04
Quality Check
Thorough inspection before returning your piece
Appraisal Services
Professional Valuations
Our certified appraisers provide accurate, detailed valuations for insurance, estate planning, or resale purposes. Each appraisal includes comprehensive documentation and photography.
  • Insurance appraisals
  • Estate valuations
  • Resale assessments
  • Gemstone certification
The GFJ Online Store
Shop From Anywhere
Experience the convenience of browsing our collections from the comfort of your home. Our online store features detailed photography, comprehensive descriptions, and secure checkout.
Virtual Consultations
Expert Guidance, Anywhere
Can't visit us in person? Our virtual consultation service brings the Gilbert Ford experience to you. Connect with our experts via video call to discuss custom designs, view pieces, and receive personalized recommendations.
Schedule a consultation at your convenience and experience the same exceptional service from wherever you are.
Gift Registry Services
Wedding Registry
Create a curated wish list for your special day
Anniversary Gifts
Celebrate milestones with meaningful jewelry
Special Occasions
Perfect gifts for birthdays, graduations, and more
Customer Testimonials
"Rudi and his team created the most stunning engagement ring for my fiancée. The attention to detail and personal service exceeded all expectations. We're customers for life!"
— Michael & Sarah T.
"My grandmother's ring was beautifully restored by Gilbert Ford Jewellers. They treated it with such care and respect. It looks better than I ever imagined possible."
— Jennifer L.
"Three generations of our family have purchased jewelry from Gilbert Ford. The quality and service are consistently exceptional. They're truly part of our family story."
— The Anderson Family
Why Choose Gilbert Ford Jewellers
1
Generational Expertise
Decades of experience serving families across generations
2
Custom Craftsmanship
Handmade designs tailored to your unique vision
3
Ethical Standards
Commitment to responsible sourcing and sustainability
4
Lifetime Service
Ongoing care, cleaning, and maintenance for all purchases
Our Showroom Experience
Visit Us
Step into our beautifully appointed showroom where you'll find an extensive collection of fine jewelry in an intimate, welcoming environment.
Our knowledgeable staff provides personalized attention, ensuring you find the perfect piece or create something uniquely yours. Private consultation rooms available for custom design discussions.
Special Occasions
Proposals
Create an unforgettable moment with the perfect engagement ring
Weddings
Celebrate your union with beautiful wedding bands
Anniversaries
Mark milestones with meaningful jewelry gifts
Birthstone Jewelry
Celebrate your birth month or honor loved ones with our stunning birthstone collection. Each stone carries unique meaning and beauty, expertly set in designs ranging from classic to contemporary.
January - Garnet
Deep red symbolizing protection and strength
April - Diamond
Brilliant clarity representing eternal love
July - Ruby
Passionate red signifying vitality and courage
September - Sapphire
Royal blue embodying wisdom and nobility
Heirloom Redesign
Transform Family Treasures
Give new life to cherished family heirlooms. Our redesign service allows you to preserve the sentimental value of inherited jewelry while creating something that reflects your personal style.
We carefully extract stones and precious metals from old pieces, incorporating them into fresh, contemporary designs that honor the past while embracing the present.
Investment Pieces
Jewelry as an Asset
Fine jewelry represents both beauty and value. Our investment-grade pieces are carefully selected for their quality, rarity, and potential appreciation. We provide expert guidance on building a collection that brings joy today and value tomorrow.
Rare Gemstones
Exceptional stones with documented provenance and certification
Designer Pieces
Collectible works from renowned jewelry artists
Estate Jewelry
Vintage and antique pieces with historical significance
Financing Options
Making Dreams Accessible
We believe everyone deserves to own beautiful jewelry. Our flexible financing options make it easier to acquire the pieces you love without compromise.
  • Interest-free payment plans
  • Competitive financing rates
  • Quick approval process
  • No hidden fees
Trade-In Program
Upgrade your jewelry collection through our generous trade-in program. We offer fair market value for your existing pieces, making it easier to acquire new treasures or redesign something special.
01
Evaluation
Bring in your jewelry for professional assessment
02
Appraisal
Receive a fair market value quote
03
Credit
Apply trade-in value toward your new purchase
04
Selection
Choose from our collections or create custom designs
Seasonal Collections
Discover our seasonal collections featuring designs inspired by nature's changing beauty. Each season brings fresh styles and limited-edition pieces.
Bridal Jewelry Suite
Complete Your Wedding Look
Beyond the engagement ring and wedding band, we offer coordinated bridal jewelry to complete your wedding day ensemble. From delicate necklaces to statement earrings, each piece is designed to complement your dress and personal style.
Bridal Necklaces
Elegant pieces that enhance your neckline
Wedding Earrings
Sophisticated designs that frame your face
Bridal Bracelets
Delicate accents for your wrists
Corporate Gifts
Recognize Excellence
Show appreciation to valued employees, clients, or partners with fine jewelry gifts. We offer corporate accounts, bulk pricing, and custom engraving services to make your gifts truly memorable.
From milestone anniversaries to retirement celebrations, our corporate gift service ensures your gesture of appreciation is both elegant and meaningful.
Jewelry Insurance Guidance
Protecting your investment is essential. We provide comprehensive guidance on insuring your jewelry, including detailed appraisals and documentation required by insurance companies.
Detailed Appraisals
Professional valuations accepted by all major insurers
Documentation
Complete records including photographs and specifications
Updates
Regular reappraisals to reflect current market values
Jewelry Education
Learn About Fine Jewelry
We believe informed customers make better decisions. Our team is passionate about sharing knowledge about gemstones, metals, craftsmanship, and jewelry care.
Schedule a private education session or attend one of our periodic workshops to deepen your appreciation for fine jewelry.
Understanding the 4 C's of Diamonds
1
Cut
The quality of a diamond's proportions and symmetry, determining its brilliance and sparkle. A well-cut diamond reflects light beautifully.
2
Color
Graded from D (colorless) to Z (light yellow). The less color, the more valuable the diamond, with colorless stones being most prized.
3
Clarity
Measures internal and external imperfections. Fewer inclusions mean higher clarity grades and greater value.
4
Carat
The weight of the diamond. One carat equals 200 milligrams. Larger diamonds are rarer and more valuable per carat.
Precious Metal Guide
24K Gold
Pure gold, soft and rich yellow color, ideal for investment pieces
18K Gold
75% gold, durable for daily wear, available in yellow, white, and rose
Platinum
Rare and durable, naturally white, hypoallergenic and prestigious
Sterling Silver
92.5% silver, affordable elegance, versatile for all styles
Sustainability Initiatives
Our Environmental Commitment
We're dedicated to minimizing our environmental impact through responsible practices. From recycled metals to eco-friendly packaging, every decision reflects our commitment to sustainability.
We partner with suppliers who share our values, ensuring that beauty and responsibility go hand in hand.
Community Involvement
Gilbert Ford Jewellers is proud to be an active member of our community. We support local charities, sponsor community events, and contribute to causes that make a difference.
Charitable Giving
Annual donations to local organizations supporting families and children
Community Events
Sponsoring local celebrations and cultural activities
Education Support
Scholarships for students pursuing careers in jewelry arts
Meet Our Team
Our talented team brings together decades of combined experience in jewelry design, gemology, and customer service. Each member is passionate about helping you find or create the perfect piece.
Awards & Recognition
40+
Years in Business
Serving the community since 1983
5000+
Happy Customers
Families trusting us with their special moments
100%
Satisfaction Rate
Committed to exceeding expectations
Visit Our Blog
Jewelry Insights & Inspiration
Explore our blog for jewelry care tips, style guides, trend reports, and behind-the-scenes looks at our design process. Stay informed about the latest in fine jewelry.
Frequently Asked Questions
How long does custom design take?
Most custom pieces are completed within 4-6 weeks, depending on complexity. Rush services available for special circumstances.
Do you offer warranties?
Yes, all our jewelry comes with a comprehensive warranty covering manufacturing defects and craftsmanship.
Can you resize rings?
We offer professional resizing services for most ring styles. Some designs have limitations we'll discuss during consultation.
Do you buy jewelry?
We offer trade-in services and purchase select pieces. Bring items in for evaluation and quote.
Contact Information
Visit Us
We'd love to welcome you to our showroom. Our team is ready to assist with all your jewelry needs, from browsing our collections to discussing custom designs.
Hours of Operation:
  • Monday - Friday: 10:00 AM - 6:00 PM
  • Saturday: 10:00 AM - 5:00 PM
  • Sunday: By appointment only
Get in Touch
Contact us to schedule a consultation, ask questions, or learn more about our services.
Connect With Us
Instagram
Follow us for daily inspiration and new arrivals
Facebook
Join our community and stay updated on events
Twitter
Get the latest news and jewelry trends
Newsletter Signup
Stay Informed
Subscribe to our newsletter for exclusive offers, new collection announcements, jewelry care tips, and invitations to special events.
Join our community of jewelry enthusiasts and be the first to know about exciting developments at Gilbert Ford Jewellers.
Special Offers
First-Time Customer
Enjoy special pricing on your first custom design consultation
Referral Program
Receive rewards when you refer friends and family
Seasonal Events
Exclusive trunk shows and designer collections throughout the year
Loyalty Benefits
Special perks for our valued returning customers
Begin Your Journey With Us
Your Story Starts Here
At Gilbert Ford Jewellers, we don't just sell jewelry—we help you celebrate life's most precious moments. Whether you're beginning a new chapter with an engagement ring, honoring a milestone anniversary, or creating a custom piece that tells your unique story, we're here to guide you every step of the way.
With decades of experience, unwavering commitment to quality, and genuine care for every customer, we've earned the trust of families across generations. We invite you to become part of the Gilbert Ford Jewellers family and discover why our customers return to us time and time again.

Gilbert Ford Jewellers - Where craftsmanship meets legacy, and every piece tells a story.